C1 magazines

                  what is representation ?                        13th september

                            LO: to explore the concept of representation and stereotypes.
                
    
                         representation- it is the action of speaking or acting on behalf of someone or the state of being represented. 
     


a stereotype is a generalised representation of a person place of thing.


DO NOW                                                                                                                 September 20th 2024
1. describes how different people and communities are portrayed
2. 
3.generalised representation or a person, place or thing
4. 2
5. audience

                                                stereotypes

teacher: shouty, angry
private school boy: posh, stuck-up, arrogant, pointy nose
footballer: fit, fast, male

the students are represented as naughty and misbehaved,
the teachers are represented as nice and caring  and bossy.                                             sort of nice

                                     representation in magazines L2   

       masthead- the visual identity and branding of a publication
       cover lines- lines of text on the front of a magazine
       main image- a magazine cover
        main cover line- about the main story or about the cover line that is on the cover
        puff- a piece of writing or speech that praises someone or something to much
         colour palette- colour schemes
            direct address- any construct in which a speaker is taking directly to someone or a group
           star vehicle- something produced for a specific star

the cover person has xx chromosomes


do now

  1. visual identity and branding of a publication/ title
  2. cover lines
  3. a piece of writing or speech that praises someone or something to much
  4. is it negative or positive
  5. stereotypes
LO: to explore the representation found in magazines.
  1. happy, caring, casual
  2. exotic, cool, unusual
  3. famous

she has been presented as a model, caring and excited and is giving out advice to women

 Differences in posters:
  1. gender of cover star
  2. company
  3. name
  4. person
  5. business name
  6. colours
  7. clothing choice
  8. font
  9. meaning
  10. cover lines

differences in gender representation: men are presented as always dressing well and smart and having a beard and bow ties,
women are presented as caring, happy, always smiling, and dressing how they like for example wearing colourful dresses and shorts/leggings.      







do now                                                                                         4th october 2024

  1. takes up loads of space, big, bold
  2. use of the person
  3. puff
  4. blue, black
  5. the action of degrading someone to the mere status of an object

                                              representation task

                                        LO: to create magazine covers showing an understanding of representation.


                                                




do now                                                                                                  11th october 2024

  1. stereotypes.
  2. when someone is treated as a sexual object for pleasure.
  3. inside game of thrones.
  4. pink.
  5. lazy, miserable, messy.
  

   how do you compare representations?

similarities and differences:
  • camera angle
  • camera focus
  • stereotypical colours in both
  • they both use direct address
  • different company
  • clothes are very different ( suit compared to revealing dress).
  • man has jewellery
  • man is clenching his fist
  • the woman is younger than the male
DEL:
1. describe
2. explain
3. link


similarities and differences
  • stereotypical colours
  • stereotypical poses
  • the female poster shows sexual objectification
  • the women is represented a medusa
  • the male is represented as feminine but is posing. like a man
  • the female is represented as fearful
  • the male is wearing feminine colours 


         

in both of the posters that have been shown, there are tons of similarities and differences,  some of the differences go as far as the whole poster or micro details, all differences are company, gender of cover star, colours, clothes, stereotypes, presentation, backgrounds, fonts, cover lines, text colour, what the magazine is about, the puffs, but in both posters, they have both been presented differently based on gender, like in the woman's poster, she is not wearing clothes ( she is naked ).


                                                                                                                              8th november 2024 

                    industry research 

  • circulation: number of copies of a magazine distributed through various channels,
  • advertising revenue: the amount of income made from advertisements,
  • cover price: the price of the magazine made by the publisher,
  • subscription model: when readers pay a fee to get access to the publication
  • multi platform; when something is accessible to watch or read on various platforms
  • readership: how many readers a publication has
  • ideology: a set of ideas or beliefs
  • brand identity: set of assets or tools that a business creates to convey their brand to the world
  • target audience: a specific group of people a media product is aimed at.


GQ 

  • GQ was founded in 1957
  • GQ has a genre of mens style and culture
  • GQ has new genres like sports, health, and politics
  • GQ was published by Bernard J Miller
  • GQ is a multi platform brand appearing on any website
  • GQ has an average readership of 89,072 readers
  • GQ is targeted at cultured men,
  • GQ's image is colourful, it values culture and sports, the tagline is " the magazine for men with an IQ", it believes that men can be and do anything, it covers culture, sports and politics,  and the style of the cover makes the cover star the main focus,









VOGUE 

  • VOGUE was founded in 1892
  • the original target audience/ genre for VOGUE is New York upperclass
  • vogue has had 28 international editions over the years
  • Conde Nast published vogue
  • Vogue is multi platform and can be found on many websites
  • Vogues target audience affluent fashion and beauty enthusiasts,
  • Vogues readership is an average of 2.7 million people,
  • Vogues brand covers New York's upperclass, its tagline is " before it is fashion, it is vogue". it values diversity, responsibility, and respect for individuals









DO NOW                                                                                                               15th November 2024

  1.  conde Nast
  2.  ABC1
  3.  18-40
  4.  masthead
  5.  colours on the cover

   

                                         case study 1: Raheem sterling GQ 

                                                  LO: to explore the context and a layout design for GQ magazine

                             GQ has a history to objectify women on the covers according to feminist theory, 
    using the two posters compared GQ represents gender very differently to another, the males are presented as smart and well-dressed, but the women are represented as objects and very sexually, usually missing clothes.
  

                                               GQ COVER ANALYSIS 

                               typography- font size, font type, 
                          
  • the typography is very masculine, modern, up to date, this is known as sans serif.
  • the masthead changes colour depending on the cover star's clothing colour
  • the target audience will like the style of the text colour because it matches the cover stars clothes.

my magazine cover is made like a Z. 


my magazines is about tom holland talking about spider-man and fashion                        

DO NOW:                                                                                                          22ND NOVEMBER 2024

  1. words that accompany an image
  2. colour, font, serif or sans serif
  3.  cover lines
  4. sans serif
  5. medium close up

                                                

  • Raheem sterling has an MBE
  • his dad was murdered when he was young
  • he was born in Jamaica
  • in 2018 he was the most expensive British player at the time          
  • he was a victim of racism against Chelsea in a game from Chelsea fans    



                             
GQ has chosen current arsenal winger Raheem sterling as their cover star on their magazine for many reasons, the reasons are mainly because of the experiences that Sterling has been through his whole life,  like his father dying when he was 2 years old, and when he played against Chelsea in December 2018, he was a victim of racist taunts from the Chelsea supporters,









    do now                                                                                       29th november 2024

  1. he is a current arsenal left winger
  2.  font, colour
  3. racism in the premier league
  4. SERIF
  5.  anchorage text



                               Raheem sterling case study 2     

                               the image used for the cover of Raheem sterling was shot at a low-mid shot, this makes him look important, another reason he looks important is the wings, the wings are black are symbolising that he is protecting people from what he has been through (racism). the head tilt shows confidence, he is presented with masculine energy.



        in the main image, Raheem sterling is presented as important for many reasons on the photo, the first one is the camera angle, the photo has been taken from a low camera angle known as a low-mid shot, the second one is the way he is standing, it makes him look very confident and the head tilt also gives off confidence, the final reason is the black wings, this could symbolise that he is protecting people from his experiences.


on the main image the typography is used differently in parts of sections on the magazine cover, the typography is sometimes presented as large and golden which can present wealth, this targets their audience because most of their audience has some wealth, and the font made it stand out, while some parts of the typography is smaller and on the side.

on the main image the lexis ( the use of words ) on the main image on the magazine is all over the magazine, it can be seen on the magazine on the sides and below the main cover line

DO NOW                                                                             Friday 13th December 2024

  1. show what is inside the magazine and what to expect
  2. to show who could feature as the celebrity that is mainly focused to get the attention
  3. racism in football
  4. on the floor/ below the subject
  5. the way which something is usually done


                                               DIRT

The main cover image shows Raheem sterling who is the cover star standing in a confident stance, this is created by the low camera shot, with a large pair of black angel wings on his back, the connotations of the angel wings is that he is trying to  he looks serious and directly addresses the audience by showing connotations to power, religion, strength, and confidence.


the section i am going to improve on is the image part of the assessment.




1a.    The image on the cover of Raheem sterling shows him as the cover star., GQ also makes Sterling look important using multiple techniques and connotations, on the main image of the magazine, the position he is placed in on the cover, it makes Raheem sterling look really confident and important to people in the public, the connotations of the wings are religion, confidence, power and strength, another way he is presented as important is what he is wearing, he Is seen wearing wings, this could present when he was racially abused in a football match vs Chelsea in 2019, the wings could symbolise that he is trying to protect people ( as if he was an angel ) what he has been through and how he has stopped his main issue being racism.


DO NOW

  1. represents suggests, shows
  2. angel
  3. wealthy men
  4. to show the cover star and what will be relevant in the magazine, potential interest.
  5. the way something is usually done





GQ representation





gender:

  • that he is confident and takes care of himself, fights for what he believes
  • his physique, his stance, his skills on the football pitch.
  • how he saved football from itself, masculinity
  • that all men have nice physiques and confident
  • masculinity

ethnicity:

  • uses a successful black cover star as their dominant image to inspire 
  •  how he saved football from himself, this means he is a more successful victim of racism. for a modern representation.
  •  diverse range and ethnicity which is unlike GQ
  •  
  •  racism









 











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